How a Series A SaaS team 3x'd qualified pipeline in 90 days
By handing top-of-funnel to a dedicated appointment setter, this team freed their AEs to close — and tripled qualified meetings in a quarter.
The challenge
The team's account executives were spending more than half their week prospecting instead of selling. Pipeline was inconsistent and closing capacity was being wasted on cold outreach.
The solution
They brought on a dedicated, trained appointment setter to own the top of the funnel — list building, multi-channel outreach, and booking qualified meetings straight onto AE calendars, supervised by our team.
Our setter booked more qualified demos in her first month than our last two SDR hires did in a quarter — and we didn't manage a thing.
The results
Within 90 days, qualified pipeline tripled and AEs were back to spending their time closing. Ramp took two weeks thanks to pre-training on the team's CRM and outbound stack.
Ready to put this into practice?
Bring on a trained, supervised team member and start delegating growth this week.
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